What do you get when you have Lumpens, one of Korea’s most eccentric digital media designers, direct one of Korea’s most critically acclaimed hip-hop groups’ new music video? A guaranteed audiovisual mash-up overflowing with projected impossibilities and a healthy dose of “feel gHood muzik.”
As our main Studio piece for this year’s Seoul event, we’ve commissioned an inimitable union, a collision of two aesthetic worlds apart: Drunken Tiger and Lumpens.
Creating a transforming virtual world of supernatural powers, villains, and vengeance, Lumpens, along with GDW Productions, planned for an unprecedented production where technology takes the hip-hop imagination to a new level of swagger. Without spilling all the secrets, we’ll tell you this much: a sword-slinging heroine (Tasha) faces off with a heinous supervillian (Tiger JK), enclosed in a “Kill Bill in da hood” sort of setting. Just think, Bruce Lee meets the emcee.
Stay tuned for the music video debut, coming soon.
媒体
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"Get In It" Trailer
A virtual world of supernatural powers, villains and vengeance.
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Drunken Tiger: "Get It In"
Directed by Lumpens.
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Exclusive Storyboard Sketches
From Lumpens' notebook.